Tips For Starting A Profitable Blog
At Climb New Heights we’ve always talked about incorporating a business blog to your corporate website to position yourself as an expert in your field. However, lately I’ve been working towards starting a blog strictly for fitness advice and articles. Starting this blog has proven to be a ton of work and a lot harder than I expected. So I decided to use my experiences to help out others. So here are “10 Tips For Starting a Profitable Blog”.
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- Choose Your Blogging Platform.
Whether you are going to be using a blogging website or your own domain, you’re going to have to determine what you’re going to use. There are many websites which host user blogs, however we recommend using your own domain. With that we recommend utilizing WordPress. If you use GoDaddy hosting (many other hosting services offer this as well) you can make use of 1 click WordPress installations on your domain. From there setting up your blog will be a piece of cake. - Plan Out Your Layout In Advance.
Make sure you brainstorm all of the content and features which are going to be vital to the layout of your website. Whether it is going to be email newsletter signups, picture galleries, a suggestion form, make sure you consider everything your blog will need beforehand. - Plan Out Your Monetization Strategy.
After all, the name of this article is “Tips For Starting a Profitable Blog“. Sure many bloggers do it for the love of their craft but if you’re like me, you don’t want to provide your knowledge and time to the world for free! A strategy for monetization is important. Will you work for only donations? Google Adsense? Will you sell branded merchandise on your site? Whatever it may be plan it out in advance so you don’t end up doing a ton of work with nothing to show for it. Also, keep in mind that with paid blogging, results aren’t typical and you may have to work for a while before your revenue really starts to pick up! - Create a Great User Experience.
Having a great blog design is important but not as important as you may think. The most important thing to remember is to create a great user experience. Consider utilizing a responsive web design so it can be viewed optimally in any browser screen size. - Comment On Other Blogs In Your Field.
By commenting on other blogs in your field and contributing useful content you will gain readership on your own blog. It may not be much referral traffic but if the creator of the blog likes you he may send some traffic your way or link to your content in a future blog post. Which leads us to our next step… Guest Post On Other Blogs
You can either befriend other blog owners or simply do a Google search. Search for “(Your field) Write For Us” and also try similar queries. From there simply fill out their form. They will probably ask for a little bit of information about you and what your idea for a blog post is going to be. If they like you then they’ll choose you to write a post for them which will bring traffic to your own blog! Click on the picture to the right to get an idea of what you should search and what you will find when you do.
- Choose Your Blogging Platform.
- Make Use Of On Page SEO
Each blog post of yours will be an opportunity to rank for a valuable keyword so treat it as such. Research interesting sounding titles and write about them. Make use of optimized alt tags on images. Use your keywords in headings on your pages. Write keyword dense content but make sure it reads normally and doesn’t sound spammy. - Make Use Of Vlogs
As we’ve mentioned before YouTube is not only owned by Google but YouTube videos can be highly optimized. They do exceptionally well in search results. People are WAY more likely to click a video result to a question they asked then a boring article. For this reason, and if you aren’t afraid to be on camera it will do you a ton of good to record an accompanying video to go along with every article that you write. Embed the video into each post and also make sure that you optimize the video itself for maximum effect! - Leave Room For Ads.
This ties into our monetization tip, but if you are going to be using Google Adsense or selling ad space on your website. Than leaving room for ads and planning out ad placement is important. Over time you can experiment with ad placement for maximum revenue. Just make sure you leave the ads in their place for at least a month for an accurate gauge of how effective the ad placement is. - Write About What You Love!
This profitable blog tip is the most important. No one will share, link to or even mention your blog or your articles if you aren’t enthusiastic in your writing. If you seem non-genuine, disinterested, etc than it will certainly show up in your writing. Sometimes I worry that this shows up in my eMarketing blogs that I write for this site! However, I do put a ton of effort into writing each one. For this reason, I have chosen to write about something that I am extremely passionate and knowledgeable about, which happens to be fitness. It’s going to be a ton of work but I will put my own tips for starting a profitable blog to the test in my future project and report back after I get somewhere with it!
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